Welcome to the first post in our case study series! Here, we’ll be discussing the ins and outs of some of our most recent projects from both a design and content perspective, to help you understand what goes on behind the scenes when designing professional websites. ...
Influencer marketing is a popular digital marketing and social media marketing strategy that is being used by many businesses to promote their products or services online. Essentially, influencer marketing involves partnering with influencers or celebrities to promote...
Once upon a time, securing coverage in newspapers and magazines was one of the mainstays of any successful public relations and marketing strategy. But in an increasingly digital age, many small businesses are choosing to forgo press releases, and are instead...
Today, we are going to be looking at everything to do with press releases – what they are, why you need one, and how to write one! What is a press release? A press release (also known as a news release or media release) is a one- or two-page statement that is prepared...
So, you’ve designed and built a website for your business. You might think that this is where the website side of things ends. Although this may be enough to keep a basic website online and useable, the truth is there’s a lot of other things involved if you want to...