With the right placement, programmatic billboards can be a great way to tailor your marketing, and reach a large number of potential customers in your niche. Find out more about effective programmatic billboard marketing here.
In the hustle and bustle of managing a small to medium-sized business, "work-life balance" often feels more like a distant dream than an attainable goal. Instead, many entrepreneurs and employees find themselves in a state that we at Tomedia like to call "Chaotic...
In the realm of digital marketing, creating content that merely meets expectations is no longer sufficient. To stand out from the competition and capture audience attention, the 10x Content Strategy offers a transformative approach. This strategy, popularised by Rand...
In the ever-evolving landscape of content marketing, standing out from the crowd is essential for success. The Skyscraper Technique, pioneered by digital marketing expert Brian Dean, offers a strategic approach to create exceptional content that attracts attention,...
In the realm of search engine optimization (SEO), meta descriptions hold significant influence over a website's click-through rates and organic traffic. Crafting compelling and informative meta descriptions is crucial for enticing users to click on your search result...
In the fast-paced digital landscape, content titles play a crucial role in capturing the attention of potential readers. A well-crafted title can make the difference between your content being clicked and shared or fading into obscurity. In this blog post, we will...
As an AI language model, ChatGPT has the ability to generate human-like responses to text-based prompts. It uses a technique called generative language modelling to predict the next word in a sequence of words based on the words that have come before. While ChatGPT...
In the vast realm of search engine optimization (SEO), keyword research is the foundation upon which successful strategies are built. Understanding the nuances of keyword research is crucial for achieving higher search rankings, driving organic traffic, and reaching...
When it comes to creating great content for your blog, there's one thing that's just as important as the words you put on the page: the focus of your post. Sure, you might have the most well-written piece on the planet, but if it's not targeted at the right audience...
When it comes to blog post writing, there are many different formatting options to choose from. But did you know that the format and structure of your blog post can actually impact your SEO? That's right - your blog post can look good and read well, but if it's not...
Let's talk about Open Graph and Social Markup for SEO! Whether you're a seasoned marketer or a beginner, you've probably heard the term "social media optimisation" thrown around. But what does it really mean? Simply put, it's about making sure your website content is...