Standing Out in a Crowded Web: Essential Best Practices for Your Website

Feb 9, 2023 | Agency | 0 comments

Like all website owners, you want your website to be the coolest kid on the block. But with so many websites out there, how do you make yours stand out? 

The good news is that there are loads of things you can do to help your page stand out from all the others on the web. Often, these things are referred to as best practices, because they’re the techniques and strategies that are accepted as being the most effective in the industry.

  • Make it fast: Nobody likes a slow website. Make sure your website loads quickly by compressing images, using a fast web hosting provider, and minimising the use of plugins. Think of a fast website like a fast car; it gets you where you want to go quickly.
  • Easy on the eyes: Make sure your website has a clean, simple design. Use a colour palette that is easy on the eyes, and avoid using too many bright colours or busy patterns. 
  • Mobile-friendly: With more and more people accessing the internet from their mobile devices, it’s crucial that your website is mobile-friendly. Make sure your website is responsive, and adjusts to different screen sizes. A mobile-friendly website is like a good pair of shoes; they should be comfortable, no matter where you go.
  • Make it navigable: Make sure your website’s navigation is clear and easy to use. Use descriptive links, and avoid using just “click here”. Make sure your site has a clear structure with headings, subheadings, and a consistent layout. It’s like finding your way through a city; make sure the street signs are clear and easy to read.
  • Add great content: Make sure your website has high-quality, relevant content that your visitors will find useful. Regularly update your content, and consider adding a blog to keep your visitors engaged. 
  • Get social: Make sure your website has social sharing buttons, so that visitors can easily share your content on their social media profiles. This will help you reach a wider audience and drive more traffic to your website. Social sharing buttons are like the online version of word of mouth; they help spread the word.
  • Make it secure: Make sure your website is secure by using an SSL certificate and regularly updating your website software. This will protect your visitors’ personal information, and help build trust with your visitors. Think of a secure website as being a strong lock that keeps your things safe.
  • Make it user-friendly: Make sure your website is easy to use, and that visitors can find what they’re looking for quickly and easily. Consider adding a search bar, clear navigation, and well-structured content. 
  • Get feedback: Ask for feedback from your visitors, and regularly test your website to identify and resolve any issues. 
  • Stay up to date: Keep up to date with the latest website best practices and technology, and make sure your website reflects these accordingly.

All these website best practices will help you create a website that is fast, easy on the eyes, mobile-friendly, and easy to navigate. Your website will also have great content, and be social, secure, user-friendly, and regularly updated. By following these tips, you’ll be well on your way to creating a website that is the coolest kid on the block. So, go forth and conquer!

Best practice website design is just one of the things we can assist with at Tomedia. Get in touch with us today to find out more about how we can help your website to achieve SEO success and beyond.


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