Website Content Hierarchy (H1 and H2) Explained

Apr 13, 2023 | Agency, Case Studies, Marketing, Publishing | 0 comments

Think of your website as a big, beautiful mansion with rooms upon rooms of content. But if your website’s content isn’t organised in a logical and easy-to-follow way, it’s like trying to find your way through a maze in that mansion.

That’s where content hierarchy comes in. Content hierarchy is all about organising your website’s content in a clear and logical manner, making it easy for both your users and search engines to understand.

So, why is content hierarchy important for SEO? When your content is organised in a clear and logical manner, it’s easier for search engines to understand the structure and purpose of your website. This can lead to higher search engine rankings and increased organic traffic.

But how do you make sure your website’s content hierarchy is on point? Here are a few best practices to keep in mind:

  • Start with a clear structure: Make sure you have a clear structure for your website’s content, including a header, footer, and a main content area.
  • Use headings and subheadings: Use headings and subheadings to break up your content into smaller, more manageable sections. This makes it easier for both your users and search engines to understand the purpose and structure of your content.
  • Make sure your content is easy to read: Use simple and straightforward language, and break up your content into smaller paragraphs. This makes it easier for your users to read and understand your content.
  • Use images and videos: Use images and videos to break up your content and make it more visually appealing. Just make sure to optimise your images and videos for both users and search engines.

By following these best practices, you can make sure that your website’s content hierarchy is clear and easy to follow. And who wouldn’t want a website that’s easy to navigate?

In short, think of content hierarchy as the blueprint for your website’s mansion. By following these best practices, you can make sure that your mansion is easy to navigate and a joy to live in.

Content hierarchy and organisation are just some of the things we can assist with at Tomedia. Get in touch with us today to find out more about how we can help your website to achieve SEO success and beyond.

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